Let's Talk about Impact of AI on Community Management

Natasha Jain

Natasha Jain

@iNatasha
Updated: Aug 14, 2025
Views: 318

Hey all! I’m new to community management. I’ve a background in IT but I’m leaning towards community building. I’d like to discuss how AI will affect community management and how it might change the role of community managers.

Lately, I’ve observed two trends -

  1. Automation of repetitive tasks: AI can handle moderation, tag management, suggest relevant posts and move the threads to the right channel. This helps community managers focus on strategy and engagement.

  2. Data driven insights - AI can gobble up numbers and give you real insights into activity, churn, and also help you build campaigns to build engagement.

I’m concerned about over reliance on AI. How many of us think that AI will turn our communities robotic? What’s the way forward?

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  • Kaustubh Katdare

    Kaustubh Katdare

    @kaustubh-katdare • Aug 14, 2025

    Welcome back, Natasha. Great question! AI is here to stay and it's getting smarter and faster every day. I've been an early adopter of AI but I've been using it only as an assistant. I've not used it as a replacement of anything yet. Of course, it helps me reduce my reliance on complex image editing tools. But that's a different story.

    Your observations about impact of AI on community building as spot on. In fact, we are working on AI-moderator to automate most of the repetitive tasks like. One use case is using the AI moderator to spot the spam, ads on the community and put them in the moderation queue for human moderator to take action.

    AI can help you find topics relevant to your audience based on the engagement numbers. It can help you make better decisions.

    I think community platforms like Jatra will evolve to make better use of AI and make community manager's lives better. The goal is to spare them time and energy to focus on building authentic bond among humans.

    So far - I don't think AI replacing community managers.